A Fashion Extravaganza at St James Quarter
A fashion and beauty extravaganza is poised to take center stage at Edinburgh’s St James Quarter. Dubbed STYLE, this exciting event is scheduled to run from March 28-30, promising attendees a “bigger and bolder” experience than ever before. From free workshops to masterclasses, and even exclusive VIP access activities hosted by W Edinburgh, this event is set to be a feast for the senses.
The festivities will include front-row catwalk seats and an invitation to an exclusive Friday night drinks reception, hosted by none other than Grazia. Collaborating with neighboring businesses from Multrees Walk and George Street, the event is set to be a true celebration of fashion and beauty in the heart of Edinburgh.
Scouting for the Most Stylish Looks
In the lead-up to the main event, a street style scout will be on the prowl in the capital on March 15, hunting for the most stylish looks to showcase at the event. Additionally, on March 21 and 22, Colours Agency and Bonnie & Wild will be scouting for the next top models in Glasgow and Edinburgh, offering selected individuals the chance to strut their stuff on the STYLE runway.
An Exclusive VIP Experience
For those looking to elevate their experience, the VIP all-access ticket offers an array of exclusive perks. From guaranteed fashion show seats to intimate talks with industry insiders like Plum Sykes and Iain R Webb, this ticket also includes a VIP reception with Grazia Magazine and a luxury goody bag. What’s more, all proceeds from the VIP tickets will go towards supporting Edinburgh Women’s Aid and Health in Mind.
Susan Hewlett, the brand and marketing director at St James Quarter, expressed her excitement for the event, stating, “Edinburgh STYLE has been a key event for St James Quarter for the past four years, continuing to evolve with additional experiences and new collaborators. We are delighted to be joined by a new line-up of partners in 2025, who will add exciting new elements, as well as having our friends from Grazia return for a third year.”
She added, “From the ultimate fashion weekend at the W Edinburgh, to amazing shopping experiences around the Quarter, through Multrees Walk and down George Street; along with fashion talks, beauty masterclasses, runway glamour and more, – what a way to welcome spring and spoil mum. STYLE is always around the Quarter.”
Whether you’re a fashion enthusiast looking to stay ahead of the trends or simply someone who appreciates the artistry and creativity of the fashion world, the STYLE event at St James Quarter is sure to offer something for everyone. Don’t miss out on this exciting opportunity to immerse yourself in a world of style, beauty, and glamour.
